Social Media Marketing Training by Experts

;

Our Training Process

Social Media Marketing - Syllabus, Fees & Duration

Module 1: Introduction to Social Media Marketing

  1. Overview of Social Media Marketing

    • Definition and importance
    • Evolution of social media
    • Current trends and future predictions
  2. Benefits and Challenges of Social Media Marketing

    • Advantages for businesses
    • Common challenges and how to overcome them
  3. Understanding Different Social Media Platforms

    • Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube)
    • Choosing the right platforms for your business

Facebook Marketing

  • Faceboob Page Settings and Promotion
  • Facebook Groups, Profile, Events
  • Facebook Ad Campaigns & Reporting
  • Facebook Monetisation

Instagram Marketing

  • Profile Settings (personal, creator, and business)
  • Instgram Campaigns
  • Followers, Influencers and Collabs
  • Instagram Monetisation

YouTube Marketing

  1. YouTube Channel Optimisation
  2. Video Creation & Uploading
  3. YouTube Settings
  4. YouTube Monetisation

Module 2: Developing a Social Media Strategy

  1. Setting Goals and Objectives

    • SMART goals for social media
    • Aligning social media goals with business objectives
  2. Audience Research and Segmentation

    • Identifying your target audience
    • Creating audience personas
  3. Competitive Analysis

    • Analyzing competitor social media strategies
    • Identifying opportunities and gaps
  4. Crafting a Social Media Plan

    • Content calendar creation
    • Budgeting and resource allocation

Module 3: Content Creation and Curation

  1. Types of Content

    • Text, images, videos, infographics, and more
    • Best practices for each type
  2. Content Ideation and Planning

    • Brainstorming techniques
    • Content pillars and themes
  3. Content Creation Tools and Techniques

    • Graphic design tools (Canva)
  4. User-Generated Content and Influencer Marketing

    • Encouraging and leveraging user-generated content
    • Collaborating with influencers

Module 4: Social Media Advertising

  1. Introduction to Social Media Ads

    • Benefits of paid social media
    • Overview of advertising options on major platforms
  2. Creating Effective Ad Campaigns

    • Ad copy and design best practices
    • Targeting and segmentation
  3. Budgeting and Bidding Strategies

    • Setting a budget
    • Bid types and strategies
  4. Measuring Ad Performance

    • Key metrics and KPIs
    • Analyzing ad performance and optimizing

Module 5: Engagement and Community Management

  1. Building and Managing Online Communities

    • Strategies for community building
    • Engaging with your audience
  2. Handling Negative Feedback and Crisis Management

    • Best practices for responding to negative comments
    • Developing a crisis management plan
  3. Customer Service on Social Media

    • Providing support through social media channels
    • Tools for social media customer service

Module 6: Analytics and Reporting

  1. Tracking Social Media Performance

    • Key performance indicators (KPIs)
    • Tools for tracking and analytics
  2. Analyzing Data and Gaining Insights

    • Making sense of social media data
    • Turning insights into action
  3. Reporting and Presenting Results

    • Creating effective reports
    • Presenting findings to stakeholders

Module 7: Advanced Social Media Strategies

  1. Social Media SEO

    • Optimizing social media profiles and posts for search
    • Integrating social media with SEO strategy
  2. Social Media Automation and Tools

    • Tools for scheduling and automation (Hootsuite, Buffer)
    • Best practices for using automation
  3. Integrating Social Media with Other Marketing Channels

    • Cross-channel marketing strategies
    • Using social media data to inform other marketing efforts
  4. Staying Updated with Social Media Trends

    • Following industry news and updates
    • Adapting to changes in social media platforms and algorithms

Module 8: Case Studies and Practical Application

  1. Analyzing Successful Social Media Campaigns

    • Case studies from various industries
    • Key takeaways and lessons learned
  2. Hands-On Projects

    • Developing and implementing a social media strategy
    • Creating and managing a social media campaign
  3. Peer Reviews and Feedback

    • Presenting projects to the class
    • Providing and receiving constructive feedback

Download Syllabus - Social Media Marketing
This syllabus is not final and can be customized as per needs/updates
 
10000+
20+
50+
25+

Social Media Marketing Jobs in Sydney

Enjoy the demand

Find jobs related to Social Media Marketing in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Sydney, chennai and europe countries. You can find many jobs for freshers related to the job positions in Sydney.

  • Social Media Manager
  • SMM Executive
  • SMM Manager
  • Digital Marketing Expert
  • Content Creator
  • SMM Trainer
  • Intern SMM
  • Social Media Marketing
  • Digital Content Expert
  • SM Content Executive

Social Media Marketing Internship/Course Details

Social Media Marketing internship jobs in Sydney
Social Media Marketing Module 1: Introduction to Social Media Marketing Overview of Social Media Marketing Definition and importance Evolution of social media Current trends and future predictions Benefits and Challenges of Social Media Marketing Advantages for businesses Common challenges and how to overcome them Understanding Different Social Media Platforms Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube) Choosing the right platforms for your business Facebook Marketing Faceboob Page Settings and Promotion Facebook Groups, Profile, Events Facebook Ad Campaigns & Reporting Facebook Monetisation Instagram Marketing Profile Settings (personal, creator, and business) Instgram Campaigns Followers, Influencers and Collabs Instagram Monetisation YouTube Marketing YouTube Channel Optimisation Video Creation & Uploading YouTube Settings YouTube Monetisation Module 2: Developing a Social Media Strategy Setting Goals and Objectives SMART goals for social media Aligning social media goals with business objectives Audience Research and Segmentation Identifying your target audience Creating audience personas Competitive Analysis Analyzing competitor social media strategies Identifying opportunities and gaps Crafting a Social Media Plan Content calendar creation Budgeting and resource allocation Module 3: Content Creation and Curation Types of Content Text, images, videos, infographics, and more Best practices for each type Content Ideation and Planning Brainstorming techniques Content pillars and themes Content Creation Tools and Techniques Graphic design tools (Canva) User-Generated Content and Influencer Marketing Encouraging and leveraging user-generated content Collaborating with influencers Module 4: Social Media Advertising Introduction to Social Media Ads Benefits of paid social media Overview of advertising options on major platforms Creating Effective Ad Campaigns Ad copy and design best practices Targeting and segmentation Budgeting and Bidding Strategies Setting a budgetBid types and strategies Measuring Ad Performance Key metrics and KPIs Analyzing ad performance and optimizing Module 5: Engagement and Community Management Building and Managing Online Communities Strategies for community building Engaging with your audience Handling Negative Feedback and Crisis Management Best practices for responding to negative comments Developing a crisis management plan Customer Service on Social Media Providing support through social media channels Tools for social media customer service Module 6: Analytics and Reporting Tracking Social Media Performance Key performance indicators (KPIs) Tools for tracking and analytics Analyzing Data and Gaining Insights Making sense of social media data Turning insights into action Reporting and Presenting Results Creating effective reportsPresenting findings to stakeholders Module 7: Advanced Social Media Strategies Social Media SEO Optimizing social media profiles and posts for search Integrating social media with SEO strategy Social Media Automation and Tools Tools for scheduling and automation (Hootsuite, Buffer) Best practices for using automation Integrating Social Media with Other Marketing Channels Cross-channel marketing strategies Using social media data to inform other marketing efforts Staying Updated with Social Media Trends Following industry news and updates Adapting to changes in social media platforms and algorithms Module 8: Case Studies and Practical Application Analyzing Successful Social Media Campaigns Case studies from various industries Key takeaways and lessons learned Hands-On Projects Developing and implementing a social media strategy Creating and managing a social media campaign Peer Reviews and Feedback Presenting projects to the class Providing and receiving constructive feedback .

Meet a Few of our Industry Experts 🚀 Your Pathway to IT Career

Manoj

Mobile: +91 89210 61945
Location: Ahmedabad , Online (Sydney)
Qualification: B-tech

Experience: Odoo python xml html css Postgres and Git 1 2 years of experience in odoo  more..

Basil

Mobile: +91 8301010866
Location: Kochi , Online (Sydney)
Qualification: BCA

Experience: Understanding and design thinking Data analytics Video Marketing Graphic Designing   more..

Akhila

Mobile: +91 94975 90866
Location: Telangana, Online (Sydney)
Qualification: Btech

Experience: Trained in CCNA Academic projects are of from networking Project on firewall migration process Database management  more..

Aneesh

Mobile: +91 91884 77559
Location: Kerala, Online (Sydney)
Qualification: B. Tech

Experience: Handson experience with odoo v13 14 15 16 capable of designing developing and maintaining enterprise application   more..

Logeshwaran

Mobile: +91 91884 77559
Location: Tamil Nadu, Online (Sydney)
Qualification: BE

Experience: Test planning Manual testing Regression and Automation  more..

ARDRA

Mobile: +91 91884 77559
Location: Kerala, Online (Sydney)
Qualification: bca

Experience: Install configure and maintain Linux operating systems Set up and manage user accounts and permissions Routing and Switching: Proficient in  more..

Kavya

Mobile: +91 9895490866
Location: Karnataka, Online (Sydney)
Qualification: MCA

Experience: java programing php mysql java Script css ML cloud computing and network security  more..

Achutha

Mobile: +91 98474 90866
Location: Chennai, Online (Sydney)
Qualification: B.Sc

Experience: I have experience in manual testing and automation testing with jira software Jenkins automation testing of Selenium with Java testNG  more..

Shahinshah

Mobile: +91 98474 90866
Location: Kerala, Online (Sydney)
Qualification: Bca

Experience: I have more than 3 5 yrs of exp in odoo I have worked in versions from 13 - 17  more..

Geerthana

Mobile: +91 9895490866
Location: Coimbatore, Online (Sydney)
Qualification: BE cse

Experience: I had an experience in both manual and automation testing known some frameworks like Testng bdd with cucumber data driven  more..

L

Mobile: +91 91884 77559
Location: Karnataka, Online (Sydney)
Qualification: Mca

Experience: Java python html css dbms SQL cloud computing |   more..

Maitry

Mobile: +91 94975 90866
Location: Gujarat, Online (Sydney)
Qualification: Btech in computer science

Experience: Having 2 3 years of experience in IT industry woked on industry level projects and have knowledge about SQL server  more..

Ranjeet

Mobile: +91 89210 61945
Location: Bihar, Online (Sydney)
Qualification: MCA

Experience: PHP developer and frontend developer  more..

Smrithiraj

Mobile: +91 91884 77559
Location: Kannur, Online (Sydney)
Qualification: MCA

Experience: Angular php  more..

Manoj

Mobile: +91 8301010866
Location: Bengaluru, Online (Sydney)
Qualification: Bachelors

Experience: I am Manoj P having a total of 3 5 years of hands-on experience in software testing Key Skills :  more..

Alby

Mobile: +91 8301010866
Location: Kochi, Online (Sydney)
Qualification: Bachelor Degree

Experience: 1 Software Test Engineer QA Manual – Automation Testing training attending at Obsqura Zone Trivandrum Key Skills • Knowledge in  more..

Riddhi

Mobile: +91 98474 90866
Location: Gujarat, Online (Sydney)
Qualification: Mca

Experience: 3 years of experience in advance android Firebase room database rest api good designing etc   more..

Gautam

Mobile: +91 8301010866
Location: Delhi, Online (Sydney)
Qualification: BCA

Experience: C C++ python My SQL Proficiency in Website builder like wix and shopify I have build an website using Wix  more..

Success Stories

The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

Photos of Training / Internships

Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney
Internship/projects in sydney

Trained more than 10000+ students who trust Nestsoft TechnoMaster

Get Your Personal Trainer