Social Media Marketing Training by Experts

;

Our Training Process

Social Media Marketing - Syllabus, Fees & Duration

Module 1: Introduction to Social Media Marketing

  1. Overview of Social Media Marketing

    • Definition and importance
    • Evolution of social media
    • Current trends and future predictions
  2. Benefits and Challenges of Social Media Marketing

    • Advantages for businesses
    • Common challenges and how to overcome them
  3. Understanding Different Social Media Platforms

    • Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube)
    • Choosing the right platforms for your business

Facebook Marketing

  • Faceboob Page Settings and Promotion
  • Facebook Groups, Profile, Events
  • Facebook Ad Campaigns & Reporting
  • Facebook Monetisation

Instagram Marketing

  • Profile Settings (personal, creator, and business)
  • Instgram Campaigns
  • Followers, Influencers and Collabs
  • Instagram Monetisation

YouTube Marketing

  1. YouTube Channel Optimisation
  2. Video Creation & Uploading
  3. YouTube Settings
  4. YouTube Monetisation

Module 2: Developing a Social Media Strategy

  1. Setting Goals and Objectives

    • SMART goals for social media
    • Aligning social media goals with business objectives
  2. Audience Research and Segmentation

    • Identifying your target audience
    • Creating audience personas
  3. Competitive Analysis

    • Analyzing competitor social media strategies
    • Identifying opportunities and gaps
  4. Crafting a Social Media Plan

    • Content calendar creation
    • Budgeting and resource allocation

Module 3: Content Creation and Curation

  1. Types of Content

    • Text, images, videos, infographics, and more
    • Best practices for each type
  2. Content Ideation and Planning

    • Brainstorming techniques
    • Content pillars and themes
  3. Content Creation Tools and Techniques

    • Graphic design tools (Canva)
  4. User-Generated Content and Influencer Marketing

    • Encouraging and leveraging user-generated content
    • Collaborating with influencers

Module 4: Social Media Advertising

  1. Introduction to Social Media Ads

    • Benefits of paid social media
    • Overview of advertising options on major platforms
  2. Creating Effective Ad Campaigns

    • Ad copy and design best practices
    • Targeting and segmentation
  3. Budgeting and Bidding Strategies

    • Setting a budget
    • Bid types and strategies
  4. Measuring Ad Performance

    • Key metrics and KPIs
    • Analyzing ad performance and optimizing

Module 5: Engagement and Community Management

  1. Building and Managing Online Communities

    • Strategies for community building
    • Engaging with your audience
  2. Handling Negative Feedback and Crisis Management

    • Best practices for responding to negative comments
    • Developing a crisis management plan
  3. Customer Service on Social Media

    • Providing support through social media channels
    • Tools for social media customer service

Module 6: Analytics and Reporting

  1. Tracking Social Media Performance

    • Key performance indicators (KPIs)
    • Tools for tracking and analytics
  2. Analyzing Data and Gaining Insights

    • Making sense of social media data
    • Turning insights into action
  3. Reporting and Presenting Results

    • Creating effective reports
    • Presenting findings to stakeholders

Module 7: Advanced Social Media Strategies

  1. Social Media SEO

    • Optimizing social media profiles and posts for search
    • Integrating social media with SEO strategy
  2. Social Media Automation and Tools

    • Tools for scheduling and automation (Hootsuite, Buffer)
    • Best practices for using automation
  3. Integrating Social Media with Other Marketing Channels

    • Cross-channel marketing strategies
    • Using social media data to inform other marketing efforts
  4. Staying Updated with Social Media Trends

    • Following industry news and updates
    • Adapting to changes in social media platforms and algorithms

Module 8: Case Studies and Practical Application

  1. Analyzing Successful Social Media Campaigns

    • Case studies from various industries
    • Key takeaways and lessons learned
  2. Hands-On Projects

    • Developing and implementing a social media strategy
    • Creating and managing a social media campaign
  3. Peer Reviews and Feedback

    • Presenting projects to the class
    • Providing and receiving constructive feedback

Download Syllabus - Social Media Marketing
Course Fees
10000+
20+
50+
25+

Social Media Marketing Jobs in Canberra

Enjoy the demand

Find jobs related to Social Media Marketing in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Canberra, chennai and europe countries. You can find many jobs for freshers related to the job positions in Canberra.

  • Social Media Manager
  • SMM Executive
  • SMM Manager
  • Digital Marketing Expert
  • Content Creator
  • SMM Trainer
  • Intern SMM
  • Social Media Marketing
  • Digital Content Expert
  • SM Content Executive

Social Media Marketing Internship/Course Details

Social Media Marketing internship jobs in Canberra
Social Media Marketing Module 1: Introduction to Social Media Marketing Overview of Social Media Marketing Definition and importance Evolution of social media Current trends and future predictions Benefits and Challenges of Social Media Marketing Advantages for businesses Common challenges and how to overcome them Understanding Different Social Media Platforms Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube) Choosing the right platforms for your business Facebook Marketing Faceboob Page Settings and Promotion Facebook Groups, Profile, Events Facebook Ad Campaigns & Reporting Facebook Monetisation Instagram Marketing Profile Settings (personal, creator, and business) Instgram Campaigns Followers, Influencers and Collabs Instagram Monetisation YouTube Marketing YouTube Channel Optimisation Video Creation & Uploading YouTube Settings YouTube Monetisation Module 2: Developing a Social Media Strategy Setting Goals and Objectives SMART goals for social media Aligning social media goals with business objectives Audience Research and Segmentation Identifying your target audience Creating audience personas Competitive Analysis Analyzing competitor social media strategies Identifying opportunities and gaps Crafting a Social Media Plan Content calendar creation Budgeting and resource allocation Module 3: Content Creation and Curation Types of Content Text, images, videos, infographics, and more Best practices for each type Content Ideation and Planning Brainstorming techniques Content pillars and themes Content Creation Tools and Techniques Graphic design tools (Canva) User-Generated Content and Influencer Marketing Encouraging and leveraging user-generated content Collaborating with influencers Module 4: Social Media Advertising Introduction to Social Media Ads Benefits of paid social media Overview of advertising options on major platforms Creating Effective Ad Campaigns Ad copy and design best practices Targeting and segmentation Budgeting and Bidding Strategies Setting a budgetBid types and strategies Measuring Ad Performance Key metrics and KPIs Analyzing ad performance and optimizing Module 5: Engagement and Community Management Building and Managing Online Communities Strategies for community building Engaging with your audience Handling Negative Feedback and Crisis Management Best practices for responding to negative comments Developing a crisis management plan Customer Service on Social Media Providing support through social media channels Tools for social media customer service Module 6: Analytics and Reporting Tracking Social Media Performance Key performance indicators (KPIs) Tools for tracking and analytics Analyzing Data and Gaining Insights Making sense of social media data Turning insights into action Reporting and Presenting Results Creating effective reportsPresenting findings to stakeholders Module 7: Advanced Social Media Strategies Social Media SEO Optimizing social media profiles and posts for search Integrating social media with SEO strategy Social Media Automation and Tools Tools for scheduling and automation (Hootsuite, Buffer) Best practices for using automation Integrating Social Media with Other Marketing Channels Cross-channel marketing strategies Using social media data to inform other marketing efforts Staying Updated with Social Media Trends Following industry news and updates Adapting to changes in social media platforms and algorithms Module 8: Case Studies and Practical Application Analyzing Successful Social Media Campaigns Case studies from various industries Key takeaways and lessons learned Hands-On Projects Developing and implementing a social media strategy Creating and managing a social media campaign Peer Reviews and Feedback Presenting projects to the class Providing and receiving constructive feedback .

List of All Courses & Internship by TechnoMaster

Success Stories

The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

List of Training Institutes / Companies in Canberra

  • UniversityOfCanberra | Location details: 11 Kirinari St, Bruce ACT 2617, Australia | Classification: Public university, Public university | Visit Online: canberra.edu.au | Contact Number (Helpline): +61 2 6201 5111
  • HannahTuition,YishunSembawangCanberra | Location details: 156 Yishun Street 11, Singapore 760156 | Classification: Education center, Education center | Visit Online: hannahtuition.com | Contact Number (Helpline): +65 8288 8792
  • TheAustralianNationalUniversity | Location details: Canberra ACT 2601, Australia | Classification: University, University | Visit Online: anu.edu.au | Contact Number (Helpline): +61 2 6125 5111
  • HannahTuition,YishunSembawangCanberra | Location details: 156 Yishun Street 11, Singapore 760156 | Classification: Education center, Education center | Visit Online: hannahtuition.com | Contact Number (Helpline): +65 8288 8792
  • AlphaInstituteCanberraCampus | Location details: Unit 7/17 Oatley Ct, Belconnen ACT 2617, Australia | Classification: Vocational college, Vocational college | Visit Online: alphainstitute.edu.au | Contact Number (Helpline): +61 2 5134 2966
 courses in Canberra
The development of the capital remained slow when house construction almost stopped due to the economic "low" of the 1930s. . " One of their recommendations was Home Affairs Minister King O'Malley, who was responsible for selecting Burley Griffin's award-winning design for Canberra to hammer home the site for the new federal capital. The turning point must have been the magnificent artificial Central Lake, reflecting the blue mountains Mt Ainslie, Red Hill, Black Mountain, Mt Nice and monumental government buildings Burley Griffin pictures "rise of levels". ' } ""'. . at the same ceremony, Lady Denman named the capital "Canberra", the Aboriginal name chosen by the National Capital Development Commission Fisher Labor Government ArchivesACT Research Guideformation 1957, a statutory body charged with "planning, development and ". As a federation of states, Australia needed capital on a "neutral" basis to ensure that minority views could be heard and that no one interest became dominant. That memorable foundation ceremony was also attended by Lord Denman, Prime Minister Andrew Fisher and Minister of the Interior King O'Malley, a bearded former Kansas realtor. t- ( Canberra, April 1910, shows the first building used as a Land and Survey Office and part of the survey camp Mt Ainslie to Capital Hill.

Trained more than 10000+ students who trust Nestsoft TechnoMaster

Get Your Personal Trainer