Social Media Marketing Training by Experts

;

Our Training Process

Social Media Marketing - Syllabus, Fees & Duration

Module 1: Introduction to Social Media Marketing

  1. Overview of Social Media Marketing

    • Definition and importance
    • Evolution of social media
    • Current trends and future predictions
  2. Benefits and Challenges of Social Media Marketing

    • Advantages for businesses
    • Common challenges and how to overcome them
  3. Understanding Different Social Media Platforms

    • Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube)
    • Choosing the right platforms for your business

Facebook Marketing

  • Faceboob Page Settings and Promotion
  • Facebook Groups, Profile, Events
  • Facebook Ad Campaigns & Reporting
  • Facebook Monetisation

Instagram Marketing

  • Profile Settings (personal, creator, and business)
  • Instgram Campaigns
  • Followers, Influencers and Collabs
  • Instagram Monetisation

YouTube Marketing

  1. YouTube Channel Optimisation
  2. Video Creation & Uploading
  3. YouTube Settings
  4. YouTube Monetisation

Module 2: Developing a Social Media Strategy

  1. Setting Goals and Objectives

    • SMART goals for social media
    • Aligning social media goals with business objectives
  2. Audience Research and Segmentation

    • Identifying your target audience
    • Creating audience personas
  3. Competitive Analysis

    • Analyzing competitor social media strategies
    • Identifying opportunities and gaps
  4. Crafting a Social Media Plan

    • Content calendar creation
    • Budgeting and resource allocation

Module 3: Content Creation and Curation

  1. Types of Content

    • Text, images, videos, infographics, and more
    • Best practices for each type
  2. Content Ideation and Planning

    • Brainstorming techniques
    • Content pillars and themes
  3. Content Creation Tools and Techniques

    • Graphic design tools (Canva)
  4. User-Generated Content and Influencer Marketing

    • Encouraging and leveraging user-generated content
    • Collaborating with influencers

Module 4: Social Media Advertising

  1. Introduction to Social Media Ads

    • Benefits of paid social media
    • Overview of advertising options on major platforms
  2. Creating Effective Ad Campaigns

    • Ad copy and design best practices
    • Targeting and segmentation
  3. Budgeting and Bidding Strategies

    • Setting a budget
    • Bid types and strategies
  4. Measuring Ad Performance

    • Key metrics and KPIs
    • Analyzing ad performance and optimizing

Module 5: Engagement and Community Management

  1. Building and Managing Online Communities

    • Strategies for community building
    • Engaging with your audience
  2. Handling Negative Feedback and Crisis Management

    • Best practices for responding to negative comments
    • Developing a crisis management plan
  3. Customer Service on Social Media

    • Providing support through social media channels
    • Tools for social media customer service

Module 6: Analytics and Reporting

  1. Tracking Social Media Performance

    • Key performance indicators (KPIs)
    • Tools for tracking and analytics
  2. Analyzing Data and Gaining Insights

    • Making sense of social media data
    • Turning insights into action
  3. Reporting and Presenting Results

    • Creating effective reports
    • Presenting findings to stakeholders

Module 7: Advanced Social Media Strategies

  1. Social Media SEO

    • Optimizing social media profiles and posts for search
    • Integrating social media with SEO strategy
  2. Social Media Automation and Tools

    • Tools for scheduling and automation (Hootsuite, Buffer)
    • Best practices for using automation
  3. Integrating Social Media with Other Marketing Channels

    • Cross-channel marketing strategies
    • Using social media data to inform other marketing efforts
  4. Staying Updated with Social Media Trends

    • Following industry news and updates
    • Adapting to changes in social media platforms and algorithms

Module 8: Case Studies and Practical Application

  1. Analyzing Successful Social Media Campaigns

    • Case studies from various industries
    • Key takeaways and lessons learned
  2. Hands-On Projects

    • Developing and implementing a social media strategy
    • Creating and managing a social media campaign
  3. Peer Reviews and Feedback

    • Presenting projects to the class
    • Providing and receiving constructive feedback

Download Syllabus - Social Media Marketing
This syllabus is not final and can be customized as per needs/updates
 
10000+
20+
50+
25+

Social Media Marketing Jobs in Geelong

Enjoy the demand

Find jobs related to Social Media Marketing in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Geelong, chennai and europe countries. You can find many jobs for freshers related to the job positions in Geelong.

  • Social Media Manager
  • SMM Executive
  • SMM Manager
  • Digital Marketing Expert
  • Content Creator
  • SMM Trainer
  • Intern SMM
  • Social Media Marketing
  • Digital Content Expert
  • SM Content Executive

Social Media Marketing Internship/Course Details

Social Media Marketing internship jobs in Geelong
Social Media Marketing Module 1: Introduction to Social Media Marketing Overview of Social Media Marketing Definition and importance Evolution of social media Current trends and future predictions Benefits and Challenges of Social Media Marketing Advantages for businesses Common challenges and how to overcome them Understanding Different Social Media Platforms Overview of major platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube) Choosing the right platforms for your business Facebook Marketing Faceboob Page Settings and Promotion Facebook Groups, Profile, Events Facebook Ad Campaigns & Reporting Facebook Monetisation Instagram Marketing Profile Settings (personal, creator, and business) Instgram Campaigns Followers, Influencers and Collabs Instagram Monetisation YouTube Marketing YouTube Channel Optimisation Video Creation & Uploading YouTube Settings YouTube Monetisation Module 2: Developing a Social Media Strategy Setting Goals and Objectives SMART goals for social media Aligning social media goals with business objectives Audience Research and Segmentation Identifying your target audience Creating audience personas Competitive Analysis Analyzing competitor social media strategies Identifying opportunities and gaps Crafting a Social Media Plan Content calendar creation Budgeting and resource allocation Module 3: Content Creation and Curation Types of Content Text, images, videos, infographics, and more Best practices for each type Content Ideation and Planning Brainstorming techniques Content pillars and themes Content Creation Tools and Techniques Graphic design tools (Canva) User-Generated Content and Influencer Marketing Encouraging and leveraging user-generated content Collaborating with influencers Module 4: Social Media Advertising Introduction to Social Media Ads Benefits of paid social media Overview of advertising options on major platforms Creating Effective Ad Campaigns Ad copy and design best practices Targeting and segmentation Budgeting and Bidding Strategies Setting a budgetBid types and strategies Measuring Ad Performance Key metrics and KPIs Analyzing ad performance and optimizing Module 5: Engagement and Community Management Building and Managing Online Communities Strategies for community building Engaging with your audience Handling Negative Feedback and Crisis Management Best practices for responding to negative comments Developing a crisis management plan Customer Service on Social Media Providing support through social media channels Tools for social media customer service Module 6: Analytics and Reporting Tracking Social Media Performance Key performance indicators (KPIs) Tools for tracking and analytics Analyzing Data and Gaining Insights Making sense of social media data Turning insights into action Reporting and Presenting Results Creating effective reportsPresenting findings to stakeholders Module 7: Advanced Social Media Strategies Social Media SEO Optimizing social media profiles and posts for search Integrating social media with SEO strategy Social Media Automation and Tools Tools for scheduling and automation (Hootsuite, Buffer) Best practices for using automation Integrating Social Media with Other Marketing Channels Cross-channel marketing strategies Using social media data to inform other marketing efforts Staying Updated with Social Media Trends Following industry news and updates Adapting to changes in social media platforms and algorithms Module 8: Case Studies and Practical Application Analyzing Successful Social Media Campaigns Case studies from various industries Key takeaways and lessons learned Hands-On Projects Developing and implementing a social media strategy Creating and managing a social media campaign Peer Reviews and Feedback Presenting projects to the class Providing and receiving constructive feedback .

Meet a Few of our Industry Experts 🚀 Your Pathway to IT Career

vaishnavi

Mobile: +91 9895490866
Location: Maharashtra, Online (Geelong)
Qualification: BE in Computer Engineering

Experience: I've completed Diploma in Computer Engineering currently pursuing a BE and a certified course in Web Designing I have strong  more..

Chhayaka

Mobile: +91 91884 77559
Location: Gujarat, Online (Geelong)
Qualification: MCA,pgdca

Experience: C php asp python java html  more..

Nandkishor

Mobile: +91 89210 61945
Location: Maharashtra, Online (Geelong)
Qualification: MCA

Experience: 1 Hotel Management Project The coding language using java Used mvc designed patter for using swing in front end and  more..

KAVERI

Mobile: +91 91884 77559
Location: Kerala, Online (Geelong)
Qualification: Msc cyber security

Experience: vulnerability assessment penetration testing risk assessment threat modeling ethical hacking etc worked with kerala police red team and senselearner pvt  more..

VEENA

Mobile: +91 9895490866
Location: Kerala, Online (Geelong)
Qualification: BTech ECE

Experience: python ML R SQL EXCEL TABLEUA  more..

Govind

Mobile: +91 89210 61945
Location: Uttar Pradesh, Online (Geelong)
Qualification: Btech

Experience: Skills:- java css html react tailwind javascript bootstrap firebase sql Experience:- 2 5 month frontend developer intern at starzedu classes  more..

Nikhil

Mobile: +91 89210 61945
Location: Bangalore, Online (Geelong)
Qualification: B.E.

Experience: Manual testing and Having 1 year of experience  more..

Anisha

Mobile: +91 91884 77559
Location: Maharashtra, Online (Geelong)
Qualification: Masters

Experience: Basic computer knowledge - Excel Powerpoint presentqtion Word 9 and half months experience in Analytical testing lab as junior Analyst  more..

Aayush

Mobile: +91 89210 61945
Location: Sharanpur , Online (Geelong)
Qualification: BCA

Experience: I have 3 month experience of manual testing in grafo software dehradun   more..

Lekshmi

Mobile: +91 9895490866
Location: Kochi, Online (Geelong)
Qualification: B tech

Experience: Software testing in Selenium IDE JIRA MS SQL Server Apache JMeter Test NG Mevan Project Bitnami Redmine SDLC STLC Test  more..

Ragithu

Mobile: +91 94975 90866
Location: Andhra Pradesh, Online (Geelong)
Qualification: Btech it

Experience: My skills are c java oracle autocad google maps I am having more than 9 years experience in gis Due  more..

Renuka

Mobile: +91 98474 90866
Location: Karnataka, Online (Geelong)
Qualification: MCA

Experience: Hi I am Renuka Software Developer in php and mysql plat form presently looking for change  more..

Akshay

Mobile: +91 98474 90866
Location: Thiruvananthapuram, Online (Geelong)
Qualification: BA Economics

Experience: Manual testing Mysql Java Automation testing Cucumber Test NG Appium Jmeter Postman Api  more..

Josiya

Mobile: +91 91884 77559
Location: Thrissur , Online (Geelong)
Qualification: BCOM Finance

Experience: 1 year experience in Social media handling Content writing Proof reading Manual software testing MS Office   more..

Pinki

Mobile: +91 98474 90866
Location: Noida, Online (Geelong)
Qualification: M.C.A

Experience: I have 8+ years of experience in odoo erp  more..

Ramathota

Mobile: +91 89210 61945
Location: Andhra Pradesh, Online (Geelong)
Qualification: Btech

Experience: Experience I have over 1 5 years of focused experience in UI UX design starting with internships that transitioned into  more..

preritha

Mobile: +91 89210 61945
Location: BANGALORE, Online (Geelong)
Qualification: B.E

Experience: With 4 years of hands-on experience I started cultivating my design skills during my college years where I dedicated myself  more..

Ganesh

Mobile: +91 8301010866
Location: pune, Online (Geelong)
Qualification: BCA

Experience: As an Associate Solution Developer Intern I have 6 month of experience with expertise in Spring Boot Hibernate and Spring  more..

Success Stories

The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

Photos of Training / Internships

Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong
Internship/projects in geelong

Trained more than 10000+ students who trust Nestsoft TechnoMaster

Get Your Personal Trainer